Having done an initial audit on the ad accounts, we knew exactly where their previous agency was going wrong - they were hindering NC revenue growth. Fortunately, we knew exactly how to fix it.

Stripping back ad accounts, we went for a full re-structure focusing purely on their top acquisition drivers that would handle the scale we wanted to achieve.

Not only can we attribute the growth we saw to our re-structure and creative strategy success, but also to the fact we saw an opportunity to expand into new regions and do this with an efficient bullet-proof plan that would yield success.

This year, blended ad spend is up 1,399% on the previous year due to how efficiently we were able to drive new customers into their ecosystem; hitting their NCAC targets while actually decreasing this figure by 17% YoY all while maintaining a healthy 6.25x blended ROAS.