Midnight City

The results

80% increase in yearly revenue

Since taking over the ad account in March 2020

First 7 figure year

Achieved after bringing us onboard

21% of revenue

Generated through emails (compared to 12% before)

Before:

Their previous agency failed to provide predictable increases in revenue despite being given all the tools and assets required to do so. In addition, their email marketing channel only accounted for 12% of their total store revenue (well below the industry benchmark of 20%+).

After:

80% increase in yearly revenue since taking over the ad account in March 2020, allowing them to hit their first-ever 7 figure year for the brand. Alongside the paid ads, we streamlined their email marketing to account for 21% of total revenue.

Timeframe:

6 months (30 days for initial increases)

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